About AthleticStoreZone
Your trusted partner for premium sports equipment in India since 2010

Our Story
AthleticStoreZone was founded in 2010 with a simple mission: to provide athletes across India with access to high-quality sports equipment at fair prices. What started as a small store in Mumbai has grown into one of India's leading sports retailers, with multiple locations across the country and a robust online presence.
Our founder, Rajiv Sharma, was a former national-level cricket player who understood the importance of quality equipment in athletic performance. Frustrated by the lack of reliable sports gear in the market, he decided to create a store that would cater to athletes of all levels – from beginners to professionals.
Today, AthleticStoreZone continues to uphold its founding principles of quality, authenticity, and customer satisfaction. We partner directly with leading global brands to ensure that every product we sell meets our rigorous standards.
Our Mission
Quality
We are committed to providing only the highest quality sports equipment that meets international standards.
Accessibility
We believe that quality sports equipment should be accessible to everyone, regardless of their location in India.
Customer Focus
We put our customers at the center of everything we do, providing expert advice and exceptional service.
Meet Our Team

Rajiv Sharma
Founder & CEO
Former national cricket player with a passion for sports and business.

Priya Patel
Chief Operations Officer
Supply chain expert with over 15 years of experience in retail operations.

Arjun Mehta
Head of E-Commerce
Digital marketing specialist who has transformed our online presence.

Neha Singh
Customer Experience Manager
Dedicated to ensuring every customer has an exceptional shopping experience.
Our Values
The principles that guide everything we do
Excellence
We strive for excellence in every aspect of our business, from product quality to customer service.
Innovation
We constantly innovate to bring the latest sports technology and trends to our customers.
Community
We believe in building strong relationships with our customers and supporting local sports communities.
Our Achievements
Milestones that mark our journey in the sports retail industry
Company Founded
AthleticStoreZone was established with our first store in Mumbai, focusing on cricket equipment.
Expansion to Delhi
Opened our second flagship store in Delhi, expanding our product range to include multiple sports.
E-commerce Launch
Launched our online store, making our products available nationwide with fast delivery.
Retail Excellence Award
Recognized as the "Best Sports Retailer" at the Indian Retail Awards for customer service excellence.
Mobile App Launch
Released our mobile app with personalized shopping experiences and exclusive offers.
Sustainability Initiative
Launched our eco-friendly product line and implemented sustainable packaging across all operations.
Have Questions?
Our team is here to help you find the perfect sports equipment for your needs.
Contact Us